AD:VENTURE: CREATING A YOUTUBE CHANNEL
05 December 2022 — 5:45pm to 8:00pm
Venue: Online Event
The opportunity to reach your audience on YouTube is massive. It's the most popular social platform in the UK, 97% of adult internet users watch YouTube, making it our most popular social...
Fun fact: YouTube is the second-most visited website in the world behind Google-YouTube's parent company. This means that for your business must be present there to reach the desired target audience The opportunity to reach your audience on YouTube is massive. It's the most popular social platform in the UK, 97% of adult internet users watch YouTube, making it our most popular social network platform. More than half of those users visit YouTube every single day. Wouldn't it be nice if they looked at your content while they were there?
Luckily, creating a YouTube account isn't difficult. Creating a successful YouTube channel is a little more work but don't worry, we've got you covered there, too. We are organising a short workshop where we will give you the right mindset, skill set and tool set you to need to create your very own YouTube channels to increase awareness of your business, engage the right clientele and grow sales.
Some of the key learning areas for this workshop:
- Walkthrough: YouTube channel setup (How to create a YouTube channel and upload video)
- Video management (Understating and managing YouTube video tools)
- Generating YouTube analytical reports to increase the quality of your video further
Dr Ali Hayder biography
Dr Ali Hayder has a PhD in Digital Marketing and entrepreneurship and has experience of working in academic, government and private sectors. He has conducted various workshops on Digital Marketing for small and medium business in the UK and abroad. The focus of these workshops is to explore how SMEs can use emerging technologies (machine learning, internet of things and data analytics) to develop effective marketing strategies. Ali has also worked for a B2B IT company as a Digital Marketing executive where he was responsible for developing and implementing their digital marketing strategy via SEO optimisation and social media marketing. More recently, he is teaching business and digital entrepreneurship related courses at universities from across the UK.