DIGITAL MARKETING DRIVE FOR HOME IMPROVEMENT PRODUCTS MAKER
18 January 2022
A West Yorkshire home improvement products manufacturer has launched a £100,000 digital marketing drive to support its UK-wide network of retailers in 2022.
Wakefield-based Conservatory Outlet is working with DigitalKOG to develop the latest lead generation focused websites, which will be tailored to all 27 retailers that exclusively sell its conservatories, extensions, doors, windows, and orangeries.
The sites will feature enhanced product collections, improved navigation to support the customer journey and a clearer insight into company values.
They will also have a dedicated 'careers' section to help the sector overcome the significant recruitment issues it is facing.