SOCIAL MEDIA STRATEGY - THINK CUSTOMER BY AD:VENTURE
03 February 2023 — 9:30am to 11:30am
Venue: Online event
An interactive and informative workshop to help develop your social media strategy...
This workshop is delivered by Deborah Goodall, a marketing consultant specialising helping you grow your business. Deborah is a Fellow of the Chartered Institute of Marketing and has nearly 25 years experience of working in marketing in business to business markets.
This session will help to develop a marketing strategy that aligns to your business goals – and helps to develop the tactics that will deliver the growth.
Covering the planning elements of social media, this workshop will encourage delegates to think beyond the top 4 platforms and encourage putting the customer at the heart of their social media strategy through understanding customer motivations and behaviours to enable development of messaging and where to find the all important sources of inspiration on what to write!
- Objective setting for your social media
- Understanding target audience
- Brand and brand guidelines